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Stories from the technology teams who build the AdTech industry’s leading demand side platform.
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GenAI for Ad Creatives
GenAI for Ad Creatives
The advertising landscape is undergoing a remarkable transformation, largely driven by advancements in generative AI (GenAI). By automating…
Abhishek Tanpure
Jan 16
In-app Advertising and SKAdNetwork
In-app Advertising and SKAdNetwork
In-app advertising is a revenue stream for mobile apps to leverage their real-estate to show ads to their users. In other words, ad buyers…
Frank Yan
Jun 27, 2023
Natural Language Processing in Contextual Advertising
Natural Language Processing in Contextual Advertising
Contextual advertising models analyze the content on web pages and determine where to place the most suitable and relevant ads on websites…
Panteha Naderian
Apr 19, 2023
4 Requisites For Building Accessible Digital Products
4 Requisites For Building Accessible Digital Products
It’s common to think about accessibility in the context of physical spaces, but it’s an important aspect of digital spaces too. Building…
Hok Laam Cheng
Feb 22, 2023
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How We Manage the StackAdapt UI Design System
How We Manage the StackAdapt UI Design System
This article was co-authored by Ellery Yang and Cloris Qian.
Ellery Yang @ StackAdapt
Jan 25, 2023
A Gh-ost Story: Online Schema Change at StackAdapt
A Gh-ost Story: Online Schema Change at StackAdapt
The StackAdapt platform’s backend is powered by a rails monolith. In the past, the way we ran database schema changes, similar to most…
Kenneth Thomas
Jan 25, 2023
5 Takeaways From Building a Custom Component Library
5 Takeaways From Building a Custom Component Library
When I joined StackAdapt in 2019, the web platform team consisted of only a few engineers. We were building the platform frontend using…
Javier Ching
Jan 25, 2023
How to 5X your Background Job Processing With Sidekiq
How to 5X your Background Job Processing With Sidekiq
Here at Stackadapt, excellent user experience is our highest priority. We are constantly evaluating the tools and systems we use to ensure…
Shahid Khaliq
Jan 25, 2023
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